On this week’s episode of “The Big Story,” Sarah Sluis describes
what happened at the IAB Annual Leadership summit, why the IAB
might be making the wholesale shift to DTC and how DTC principles
are effecting even the biggest companies.
About the Podcast
Each week, the AdExchanger editorial team drills into the week's most urgent headlines in digital marketing. Hosted by Executive Editor Sarah Sluis, this podcast gets listeners up to speed on the most pressing news in ad tech and beyond, with key background details and analysis.