Preview Mode Links will not work in preview mode

The Big Story

Jun 24, 2020

Is Apple IDFA actually going away? For now, no - but we'll break down what Apple announced it would do with the identifier at WWDC 2020, and speculate on what it plans to do. Also, AdExchanger's new research report breaks down what sort of tech and data investments agencies and brands plan to make due to the pandemic....

Jun 18, 2020

Google released its sellers.json file - but it's only 5% complete. What's missing, and why? Also, we'll look at Adobe's plan to get rid of managed services in its Advertising Cloud, and the merging of Disney and Hulu ad tech teams. Finally, we'll dig into the newest ad spend forecasts from Magna and GroupM.

Jun 11, 2020

The country is reopening.


In this episode, we'll look at how advertisers should think about turning on their ad spend as different parts of the country reopen at different rates, and as COVID-19 cases spike in some states.

Also, we'll look at the Trump Campaign's defensive media strategy as the general election...

Jun 4, 2020

In the wake of the nationwide protests, sparked by the murder of George Floyd at the hands of Minneapolis police, we'll look at the role digital media has played in shaping the country as it is today. Later in the episode, we'll break down what the DoJ is asking as it builds its antitrust case against Google.