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The Big Story


Aug 27, 2020

In this episode, U of Digital founder Shiv Gupta talks about the questions you can ask to cut through ad tech's BS.

We also get into the weeds on how Facebook is planning to deal with Apple’s IDFA restrictions coming up in iOS 14. In summation: Facebook’s own apps will no longer collect IDFA for iOS 14 devices, and Facebook won’t request the identifier from apps in Audience Network, either.