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The Big Story


Nov 5, 2020

Did anything interesting happen this week?

Well, CCPA 2.0 passed in California, tightening the consumer privacy rights associated with the OG CCPA. Also, the United States elected a new president (I mean, maybe?). We’ll look into our crystal ball and tell you how the results (Unclear at the time of this writing) might impact paid media. Except instead of a crystal ball, it’s more of a fractal.